STRIKE KING
Get more bites with the Strike King KVD Finesse Tandem Spinnerbait, designed by Kevin VanDam for a smaller, more natural profile that triggers strikes. With a tandem blade setup and premium components, it delivers the flash and vibration needed to fool pressured bass.
RAPALA
Catch more fish with the legendary Rapala Shad Rap Crankbait, a proven baitfish imitator with the signature Rapala action that triggers strikes. Hand-tuned, tank-tested, and built from premium balsa, it delivers consistent performance whether you cast or troll.
NORTHLAND TACKLE
Trigger aggressive strikes with the Rumble Stick Trolling Crankbait, built from heat-compressed balsa with welded through-wire construction for serious durability. With tight baitfish action and deep-diving options up to 32 feet, this open-water weapon is made to hunt down big, hard-charging gamefish.
NORTHLAND TACKLE
Small profile, big action — the Rumble Bug Crankbait is built to get crushed. Crafted with a heat-compressed balsa body and welded through-wire construction, it delivers irresistible wobble and durability in one compact 3/16 oz. package. Available in fish-catching colors—grab a few while they’re on sale.
MACH
The Slackjaw 1/2 oz. lipless crankbait delivers aggressive vibration and depth control in one hard-hitting lure. Multiple line ties let you fine-tune running depth—front tie for deeper water, rear tie for shallow strikes—while the unique bill design and internal rattle chamber call fish in fast. Finished with bold colors and Mustad KVD Elite Short Triple Grip hooks for rock-solid hookups.